Google Ads
Google Ads agency in Amsterdam.
Someone in your city is searching for exactly what you sell right now. Google Ads puts you in front of them. We build and run accounts that turn that demand into clients, and we report on booked business, not clicks.
Google Ads is the most direct line between a business and a buyer: someone types what they need, and the businesses that show up win the job. It is also the easiest channel in the world to waste money on. Broad match left unchecked, search terms nobody reviews, conversion tracking that counts page views as sales. Most accounts we audit leak 20 to 40 percent of their budget on searches that were never going to buy.
We run Google Ads for businesses in Amsterdam and across the Netherlands, from local service companies to e-commerce stores selling across Europe. Senior people build and manage the account, you see exactly where every euro goes, and you keep full ownership of everything.
What we manage
- Search campaigns: capture the people already looking for what you sell, structured around what actually converts.
- Shopping and Performance Max: product feeds set up properly, so e-commerce budgets go to products with margin, not just products with clicks.
- YouTube and Display: used deliberately, for remarketing and reach, never as a default budget sink.
- Remarketing: stay in front of people who visited but didn't convert, without stalking them into resentment.
- Conversion tracking: the unglamorous part that decides everything else. We set it up so the account optimises toward leads and sales, not traffic.
How we run an account
Strategy first: who is the customer, what are they searching, and what is a lead actually worth to you. That last number decides bids, budgets and which keywords deserve to exist. Then we build clean campaign structure, write ads people actually click, and point them at pages built to convert. If your landing pages are the weak link, we say so; we build those too.
After launch, the work is weekly and hands-on: search term reviews, negative keywords, bid and budget shifts, ad tests. Google Ads rewards attention. Accounts that get looked at weekly beat accounts that get looked at quarterly, every time.
What it costs
Ongoing management is a monthly fee scoped to your account size, month to month, no lock-in. Not ready for management? Start with our fixed-price Google Ads audit: a full review of your account, a wasted-spend report and a prioritised fix list, delivered in five business days.
Why businesses pick us
- You own the account. Your Google Ads account, your data, your history. If we ever part ways, everything stays with you.
- Senior people do the work. No junior learning on your budget.
- We report on clients and revenue, not impressions. Results over reports.
- One partner for ads, landing pages and strategy, so the campaign and the website agree.
We work from Amsterdam and run Google Ads for companies across the country, including Rotterdam, Utrecht and The Hague. Distance has never been the thing that decides whether a campaign works.
Frequently asked questions
What budget do I need for Google Ads?
Enough to get real data: for most Dutch markets that means from around €1,000 to €2,500 per month in ad spend to start, more in competitive niches. We'll tell you honestly if your budget is too small for the keywords you want; running ads underfunded just burns money slowly.
How fast will I see results?
Search campaigns can produce leads in the first weeks. Getting to stable, efficient performance usually takes one to three months of data and optimisation. We'll tell you straight where you are in that curve.
Do I own the Google Ads account?
Always. We work in your account, under your billing, with your data. No agency-owned accounts, no hostage situations when you leave.
Do you work with e-commerce?
Yes, it's a strength. Shopping, Performance Max and feed optimisation for stores, including Shopify stores we've built ourselves.
See our Shopify work →Can you audit my existing account first?
Yes. The fixed-price Google Ads audit (€600) covers the full account: where budget leaks, what underperforms, and what to fix first, with a walkthrough call.
See fixed-price projects →Let's talk
Ready to get more clients?
Book a 30-minute call. Whether you want a fixed-price project, an ongoing partner or something custom, we'll tell you straight whether we can help.
No lock-in. No long contracts or minimums.